ART DIRECTION: SHADOWPLAY
CGI PRODUCTION: SHADOWPLAY
Shadowplay have worked closely with BOS on a number of projects that focus on producing photorealistic product renders of household goods. This time we were producing product renders for the new Hotpoint Eco Vac. The imagery is predominately used on the product packaging and for this reason Hotpoint have always specified that the product renders be sleek and stylised, as a means to provide a visual hook for any potential customers. The images we produce are beautifully integrated by our friends at BOS to create a finished product that not only looks elegant, but also communicates to the customer all the relevant information they would ever need to know about the product in question.
If you would like to see more work like this which Shadowplay has produced check out the related posts listed below and at the top right of your page. Or head over to our CGI services page to check out some of our case studies